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20 April 2010
'The Intelligent Company' book available now!
Today’s most successful companies are 'Intelligent Companies'. Intelligent Companies bring together tools such as Enterprise Performance Management, Business Intelligence, Analytics, Key Performance Indicators, Balanced Scorecards, Management Reporting and Strategic Decision Making to generate real competitive advantages. They continuously collect and use the best available data to inform their decision making.
However, as information and data volumes grow at explosive rates, the challenges of managing this information is turning into a losing battle for most companies and they end up drowning in data while thirsting for insights. This is made worse by the severe skills shortage in analytics, data presentation and communication.
In the new book 'The Intelligent Company: Five Steps to Success with Evidence-Based Management' Bernard Marr discusses five key steps to becoming an Intelligent Company:
•Step 1: More intelligent strategies – by identifying strategic priorities and agreeing your real information needs. •Step 2: More intelligent data – by creating relevant and meaningful performance indicators as well as qualitative management information liked back to your strategic information needs. •Step 3: More intelligent insights – by using good evidence to test and prove ideas and by analysing the data to gain robust and reliable insights. •Step 4: More intelligent communication – by creating informative and engaging management information packs and dashboards that provide the essential information, packaged in a way that is targeted and easy-to-understand. •Step 5: More intelligent decision making – by fostering an evidence-based culture of turning information into actionable knowledge and real decisions.
Click here to read a sample chapter, listen to Bernard Marr talk about the book or to purchase the book More
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